Transformative Consumer Research for Personal and Collective Well-being

Transformative Consumer Research for Personal and Collective Well-being
By:David Glen Mick,Simone Pettigrew,Cornelia (Connie) Pechmann
Published on 2012 by Routledge

Daily existence is more interconnected to consumer behaviors than ever before, encompassing many issues of well-being. Problems include unhealthy eating; credit card mismanagement; alcohol, tobacco, pornography, and gambling abuse; marketplace discrimination; and ecological deterioration; as well as at-risk groups who are impoverished, impaired, or elderly. Opportunities for well-being via consumer behaviors include empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities, among others. In 2005 the Association for Consumer Research launched Transformative Consumer Research (TCR). Its mission is to foster research on quality of life that is both rigorous and applied for better assisting consumers, their caregivers, policy administrators, and executives. This edited volume includes 33 chapters on a wide range of topics by expert international authors. All royalties from sales of this book are donated to the Association to support TCR grants.

This Book was ranked at 7 by Google Books for keyword the new mainstream how the multicultural consumer is transforming american business.

Book ID of Transformative Consumer Research for Personal and Collective Well-being's Books is 558VML0iqNgC, Book which was written byDavid Glen Mick,Simone Pettigrew,Cornelia (Connie) Pechmannhave ETAG "YnsJ4ETZjg8"

Book which was published by Routledge since 2012 have ISBNs, ISBN 13 Code is 9781848728523 and ISBN 10 Code is 1848728522

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